Building an AI proptech to match people with their dream homes

Date

2023-2024

About

I built Atlas, an AI-driven proptech matching people with their dream homes while reducing estate agents’ marketing costs with qualified leads. I was on the market for a year before I bought my first home and I realised that the home search process is broken for all parties involved. Bringing product thinking to initially solve my own problem, I developed algorithms and upon customer discovery realised market opportunity that led to a fully-fledged web app built on GPT as industry application layer. Atlas is guided by the vision that we all deserve access to housing that works best for us within our budget and also offers credit building benefits to improve access to home ownership for all.

My Responsibilities

  • I identified an existing problem, sized the market opportunity and turned this vision into a product roadmap

  • After validating the PMF and feature set with customer research and conducting thorough competitive analysis, I prioritised product roadmap

  • I wrote tech specs and requirements for engineers wearing Scrum Master/PO hat

  • I wireframed, designed and prototyped the entire web app on Figma

  • I hired and managed a team of 3 software engineers writing full-stack web app micro-service architecture and APIs

  • I spoke at proptech events, did business development, developed value prop

  • I got several trial customers and I’m currently looking to exit to a client

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Building Strategic Growth at Meta

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Developing GTM plans for WhatsApp